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exploring taste—santa margherita gruppo vinicolo
NOTES OF
WINE
Photography Set Design
BEA DE GIACOMO DIMITRA MARLANTI
Words
ALBERTO UGOLINI
The fragrance of a wine can be likened to its breath, the delicate and magical way it reveals its
deepest and most intimate soul, its own, as well as ours. The territory of aromas and the molecules
they originate from is indeed mysterious, the chaotic and indivisible blending of poetry and science,
bewildering aphorisms and academic treatises, exciting verses and indecipherable chemical formulas,
primal instinct and analytical rationality. Our sense of smell is the most astounding of all the senses,
and the one that intrigues us the most. Knowing how to describe the scent of a wine is, more than a
natural gift, an exercise in linguistic acrobatics, a leap between aerial lightness and grounded instinct,
a pleasure somewhere between the ephemeral and the sublime, and thus, like any pastime, should be
taken very seriously. Studying the scents of a wine and the aromas that form its bouquet will take you
on a true adventure across the landscapes of the world, to discover the places and the grape varieties
these fragrances come from. A voyage of inspiring self-exploration, a journey of the soul through the
mysterious lands dominated by emotions and instincts, and at the same time, through the equally
charming language that is ideal for giving a semantic structure to such intangible feelings.
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